23 Jul Supporting British para-athletes
Posted at 20:56h in Health & Wellbeing
Childs Farm’s products are undergoing a temporary transformation! This August, the much-loved farm characters will be replaced by their para-athletic counterparts across a limited edition line-up of our four hero products to support para-sports.
The products set to dress up in new clothing are:
- Organic Raspberry Bubble Bath – Inspired by para-athlete Natasha Baker MBE and hers and Childs Farm’s horse Lottie (Keystone Dawn Chorus), the label features the pair on the bottle doing some delightful dressage
- Strawberry & Organic Mint Shampoo – One of the first products launched by Childs Farms back in 2012, it now has a new look with a para-athlete speeding across the packaging in a wheelchair
- Sweet Orange Hair & Body Wash – Featuring a para-athlete with a prosthetic leg taking the tape, Childs Farm’s best-selling hair & body wash wins gold again
- Strawberry & Organic Mint 3 in 1 Swim – Get out of the pool and into some moisturiser with our “one bottle suits all” combination of shampoo, conditioner and body wash
Available from the 11th August to the 31st August, the products will be available exclusively in Sainsbury’s. The campaign is also being supported by Clare Balding OBE and para-athlete, Natasha Baker MBE.